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What Cartographer offers, to help your team map, plan, and build products.
Core concepts of Cartographer
What is story mapping?
A story map lays out what a user does, left to right, with the most important work at the top. What that means and why teams use it.
Story mapping as a team exercise
A step-by-step guide to running a story mapping session with your team. Frame the problem, map the journey, prioritize, and slice a first release.
Story mapping solo exercise
A step-by-step guide to building a story map on your own. Record what you know, mark what you do not, fill the gaps, and prioritize.
Personas
Define user types and attach them to story cards, so your team knows who each feature is for.
Customers
Track which companies and segments drive your roadmap. Attach real customers to story cards.
Views
Save named filter and display settings for standups, reviews, and customer roadmaps.
Card Status
Define custom card statuses per space. Five broader categories track progress across your projects and milestones.
Estimates
Score card complexity using a scale you choose: Exponential, Fibonacci, Linear, or T-Shirt sizes.
Milestones
Slice your story map into releases. Start with a walking skeleton, then add each later slice.
Sharing boards
Share your board externally with password-protected, read-only links limited to specific views.
Using the AI chat
Worked examples of talking to the board AI. Build a backbone, add cards, move work, push a milestone out two weeks, and tidy up.
Keyboard shortcuts
Navigate, create, and manage your story map from the keyboard, not just the mouse.
Integrate your tools & workflow
MCP Server
Give your AI tools direct access to your story maps. Connect Claude, Codex, or ChatGPT to Cartographer.
Claude Cowork Plugin
Turn Claude into a story mapping assistant. Create projects, map journeys, and run discovery through conversation.
Story Mapping Skills
Free agent skills for Claude, ChatGPT, and Codex: story maps from interviews and feedback, MVP slicing, backlogs, and sales plans.
Figma Embeds
Add Figma files directly to your cards. Paste a link and see a live preview in your story map.
Inspiration on how to use Cartographer
Interview to Story Map
Turn a user interview transcript into journeys, steps, and story cards.
Customer Feedback
Map support tickets, NPS responses, and feature requests onto your story map.
Coding Agent
Use your story map as the reference for your coding agent. Pick up work items and keep the map in sync.
Shared Views
Create filtered board views for different audiences and share them with password-protected links.
Sales & CS Training
Build training material from your customer journey map. Highlight pain points, objections, and expansion opportunities.
QA Test Workflows
Mirror user journeys as test suites. Pair your map with a coding agent to generate real tests from flows and risk cards.
